In a surprise move at the end of August, the Walt Disney Company announced that it was going to buy one of the largest comic distributors in the world, Marvel Comics. At $4 billion, the company will be sold for full asking price. Because of this, Disney now owns the rights to many superhero favorites, including Spiderman, the X-Men and the Hulk. Besides use of the characters, Disney also acquired the right to deny rival companies use of the Marvel superheroes, a very strategic move on Disney’s part.
This announcement is slightly reminiscent of a previous buy-out announced by Disney where in 2006, they bought out Pixar Animation Studios for a hefty $7.4 billion. Similar to the Pixar acquisition, this will provide Disney with many profitable rights, and while the benefits aren’t reported to be immediate, stock experts predict that Disney will see the profits of the merger to roll in by the 2012 fiscal year.
While this may seem a bit scary for fans of the masked superheroes, Disney has made a promise to keep the original design and direction of characters. Disney Corp. is also keeping Marvel CEO Isaac Perlmutter in charge of Marvel to ensure this happens. So, luckily for fans of the dark heroes like Iron Man and the Hulk, none of these characters will be teaching young children how to spell “cat” anytime soon.
The merger isn’t immediate, as many issues about the full rights of Marvel characters and brands are now coming to the surface. Marvel had previously made a deal with Universal to allow the exclusive use of its characters in Universal theme parks and attractions, leading to the Incredible Hulk Coaster and other rides in Universal Orlando. Disney has announced that they intend to honor these rights, but will also be receiving the profits from the attractions that would have normally gone into Marvel’s pockets.
While Disney has gained the rights to create Marvel attractions now, it has stated that no superhero rides will be built in their Orlando attractions. Instead, Disney CFO Tom Staggs has said that Disney will be looking at building Marvel-themed rides in its other theme parks around the world.
Besides roller coasters, many movie studios also held claim to the use of the Marvel characters before the Disney buy-out. The Sony Corporation owns the rights to the Spiderman franchise, and already has a May 2011 release slated for Spiderman 4. 20th Century Fox also owns movie rights to a large stable of Marvel superheroes, such as the X-Men and Fantastic Four. Since these contracts guarantee rights “in perpetuity”, they will only lose their rights when they stop making movies for their said franchises. Paramount Pictures also has a five-movie contract with Marvel. The first of these will be Iron Man 2, which will be releasing in May of 2010.
Disney has stated that they will honor these studio agreements as well and, at expiration of these licenses, will possibly extend any profitable ones.
Many speculate that the purchase of Marvel was due to Disney’s recent loss at the box offices. While movies like Up! were a moderate success, they had trouble competing with the blockbuster epics like Star Trek and Transformers. Disney itself has stated that they intend to use this merger as a method to re-acquaint themselves with the males of this generation (Disney has already made great investments in appealing to females with princess movies and TV shows). Disney CEO Robert Iger describes the Marvel heroes as “right in the wheelhouse for boys”. Marvel TV shows are already shown on the Disney XD channel intended for young boys. Hopefully with the edgier addition of heroes like Wolverine, it will provide a pleasant alternative to Hannah Montana for many young boys.
While movie-goers may not see Mickey and Spidey teaming up to fight the Green Goblin and Ursula anytime soon, this sudden purchase may yield significant profits for both companies. Stock market experts are already predicting a rise in Disney stock, a healthy change for the company after reporting a significant amount of debt. So until the dust settles and the companies begin working on integrating the two franchises, dreams of Spiderman hanging from the Magic Kingdom castle and the Silver Surfer circling Space Mountain will have to satisfy for now.





![Senior Jett Mckinney stores all the clothes in his own room, with half of it stored in his closet along with his personal clothes, and the rest taking up space in his room.
“There’s been times [when] there’s so much clothing stored here and it gets overwhelming, so I end up having to sleep somewhere else in the house,” Mckinney said.](https://cphswolfpack.com/wp-content/uploads/2025/11/DSC_0951-1200x800.jpg)



![Broadcast, yearbook and newspaper combined for 66 Interscholastic League Press Conference awards this year. Yearbook won 43, newspaper won 14 and broadcast took home nine. “I think [the ILPC awards] are a great way to give the kids some acknowledgement for all of their hard work,” newspaper and yearbook adviser Paige Hert said. “They typically spend the year covering everyone else’s big moments, so it’s really cool for them to be celebrated so many times and in so many different ways.”](https://cphswolfpack.com/wp-content/uploads/2025/05/edited-ILPC.jpg)




![Looking down at his racket, junior Hasun Nguyen hits the green tennis ball. Hasun has played tennis since he was 9 years old, and he is on the varsity team. "I feel like it’s not really appreciated in America as much, but [tennis] is a really competitive and mentally challenging sport,” Nguyen said. “I’m really level-headed and can keep my cool during a match, and that helps me play a bit better under pressure.” Photo by Kyra Cox](https://cphswolfpack.com/wp-content/uploads/2025/09/hasun.jpg)

![Bringing her arm over her head and taking a quick breath, junior Lauren Lucas swims the final laps of the 500 freestyle at the regionals swimming competition on date. Lucas broke the school’s 18-year-old record for the 500 freestyle at regionals and again at state with a time of 4:58.63. “I’d had my eye on that 500 record since my freshman year, so I was really excited to see if I could get it at regionals or districts,” Lucas said. “ State is always a really fun experience and medaling for the first time was really great. It was a very very tight race, [so] I was a bit surprised [that I medaled]. [There were] a lot of fast girls at the meet in general, [and] it was like a dogfight back and forth, back and forth.” Photo by Kaydence Wilkinson](https://cphswolfpack.com/wp-content/uploads/2025/03/Kaydence-2.7-23-edit-2.jpg)


![As her hair blows in the wind, senior Brianna Grandow runs the varsity girls 5K at the cross country district meet last Thursday. Grandow finished fourth in the event and led the varsity girls to regionals with a third place placement as a team. “I’m very excited [to go to regionals],” Grandow said. “I’m excited to race in Corpus Christi, and we get to go to the beach, so that’s really awesome.” Photo by Addison Bruce](https://cphswolfpack.com/wp-content/uploads/2025/10/brianna.jpg)













